The Lazarus family purchased Vaucluse Home and held it for 20 years before selling it. The company has purchased the Exchange Hotel and has made it into a top space for live music. Hotel ImprovementsĪndrew Lazarus and his company, Eastern Hotels Group, have been purchasing amazing hotels and improving them so that they are better able to serve the community. And now, his son Luke Lazarus is working with him in their mission to improve the major hotels in the Newcastle and Sydney areas. For the last 30 years, Andrew Lazarus has been involved in real estate development for these hotels. The major hotels in the area host countless community events, and they're a part of the heartbeat of their neighborhoods. Luke Lazarus uses his experience and business savvy to help startups in all countries get their message out and achieve their potential, and that makes him a valuable asset.įollow Luke Lazarus on Twitter and Instagram.In the Sydney area, there are plenty of important hotels that have long been a part of their communities. That means crafting the perfect message, one that grabs their attention and gives them all the information they need to understand and support a project. Entrepreneurs have just 30 seconds to make that impression a positive one. It takes an investment of time and energy to create a vision that investors can believe in and put their money behind. After getting the capital they need, these startups can grow to become multinational firms. Once the business plan and brand are in place, Lazarus helps his clients prepare their books to showcase their business to angel investors and venture capitalists. He knows that startups have to be able to sell their ideas and develop a unique brand to present to potential investors. He understands the value of marketing and brand messaging. Lazarus takes it to the next level, though, because of his experience in the world of high finance. His job is to find the holes and create ways to fill them. Luke Lazarus can pinpoint these problem areas and be brutally realistic about what it will take to fix them. Business-savvy individuals understand the benefits of hiring a consultant to fill in gaps like accounting, marketing, and even operations management. Filling in the GapsĮven though the startup business owner has this natural talent, no one person can master everything. It’s a strategy that has allowed him to help dozens of businesses go from one-person, barely-making-it enterprises to public companies worth millions. He examines each concept and is honest about the potential pitfalls but also dedicated to finding solutions. Luke Lazarus helps startups create a working business plan that utilizes their natural talent and efforts to take the business to the next level. You often seen budding entrepreneurs work 10 to 15 hours a day to grow their new businesses. It takes a certain kind of person to see an opportunity and build it into a startup enterprise - one who is creative and innovative. Takes Startup Marketing to the Next Level He knew he had a passion and talent for business, especially startups, so he went to work as a consultant. Luke felt it was time to give back to the industry that had helped him achieve success. He opted to stay local, though, attending Melbourne Business School to graduate with a Master of Business Education degree.Īfter school, he spent 10 years creating startups of his own, and by the time he reached the age of 35, he had met his financial goals. Achievement in both academics and sports brought some of the top schools out to recruit Lazarus.
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